Graphic Design Shines at Swann Galleries

New York—Swann Galleries’ May 25 auction of Graphic Design offered a cornucopia of inspired design spanning fin de siècle Art Nouveau masters to psychedelic concert posters.

The top lot of the sale was Col Van Heusen, 1928, one of the most elegant, Cubist-style designs created by Charles Loupot. The strikingly colored work, which was intended to advertise men’s collars, displays some of the richest inking seen in the artist’s work; it sold for $50,000*, far exceeding its pre-sale high estimate of $30,000. Works by Loupot performed well overall, with several claiming places in the top lots. The verdant 1923 advertisement for Voisin Automobiles reached $30,000, while his 1919 poster for Sato / Cigarettes Egyptiennes went to a collector for $7,500.

Several works reached new heights at auction, most notably Ludwig Hohlwein’s charming life-size image of a baby zebra and a macaw, intended to promote the opening of the new Munich Zoo; Besuchet den Tiergarten, 1912, which was purchased by a collector for $22,500, a record for the work. Another record went to a Soviet propaganda poster captioned in Russian, Let’s Build a Fleet of Airships in Lenin’s Name!, 1931, by Georgij Kibardin ($5,250).

Making its auction debut was the monumental poster Auto Races / World’s Greatest Drivers, standing more than 12 feet tall, which sold for $6,250. The previously unrecorded Art Deco Fete de Nuit aux Folies Bergere, 1928, by Maurice Picauld, reached $7,250 in its first auction appearance.

The sale featured a premier selection of Art Nouveau and Wiener Werkstätte material, led by Bertold Löffler’s bold poster Kunstschau Wien, 1908, which reached $42,500. Additional highlights included Secession 49 – Ausstellung, a 1918 exhibition poster by Egon Schiele into which he incorporated a self portrait ($22,500).

Works by the poster-world icon Adolphe Mouron Cassandre performed well, with two major works confirming his position as a…

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